Increasing E-Wallet Deposits and Revenue through Bank-to-Wallet Nudge Framework
![nudge nudge](https://info.subex.com/hs-fs/hubfs/nudge.png?width=394&height=550&name=nudge.png)
What's in the Case Study?
Despite the consistent and robust increase in electronic payment methods worldwide, the diffusion of electronic wallets is still far from widespread. One of our e-wallet customers identified that many consumers still preferred traditional banks as transaction facilitators. Subex used the Nudge framework to encourage customers to increase the usage of e-wallets and enabled more transactions within the network.